Your Privacy Matters at lickbd
lickbd is committed to handling your personal data with care, transparency, and integrity. This Privacy Policy explains exactly what information we collect, why we collect it, how we use it, and the rights you hold over your own data as a registered player in Bangladesh.
Six Privacy Principles We Live By
lickbd approaches data privacy as a core responsibility — not an afterthought. The six principles below guide every decision we make about how your personal information is collected, stored, and processed on the platform.
Data Minimisation
lickbd collects only the personal data that is strictly necessary to operate your account, process your transactions, and comply with applicable legal obligations. We do not collect data speculatively or for purposes unrelated to the platform.
Transparency
We are clear and upfront about what data we collect and why. This Privacy Policy is written in plain English so that every lickbd player in Bangladesh can understand exactly how their personal information is being used — without needing a legal background to interpret it.
Security First
All data transmitted between your device and lickbd is protected by SSL encryption. Sensitive account information is stored using industry-standard encryption at rest. lickbd conducts regular internal security reviews to identify and address potential vulnerabilities.
Player Control
You retain meaningful rights over your personal data at all times. lickbd provides straightforward mechanisms to access, correct, export, or request deletion of your data. Requests are handled within 30 days of receipt, free of charge in most cases.
No Data Selling
lickbd does not sell, rent, or trade your personal data to third-party advertisers or data brokers under any circumstances. When data is shared with partners — such as payment providers bKash and Nagad — it is shared only to the extent necessary to complete a specific transaction or legal requirement.
Defined Retention
lickbd retains personal data only for as long as is necessary for the purpose it was collected, or for as long as we are required to retain it under applicable law. When the retention period expires, data is securely deleted or anonymised in accordance with our internal data lifecycle procedures.
Scope of this policy: This Privacy Policy applies to all personal data collected by lickbd through the lickbd website, mobile-optimised browser interface, and any communications between lickbd and its registered players. By using the lickbd platform, you confirm that you have read and understood this Privacy Policy. This policy should be read alongside the lickbd Terms & Conditions.
1. Information We Collect
lickbd collects personal data about you in three primary ways: information you provide directly to us, information generated automatically through your use of the platform, and information received from trusted third-party partners. The specific categories of personal data we collect are set out below.
1.1 Information You Provide Directly
When you register a lickbd account, you provide us with the following information:
- Identity data: Your full legal name and date of birth, as required for age verification and KYC compliance.
- Contact data: Your mobile phone number registered in Bangladesh and your email address.
- Address data: Your residential address in Bangladesh, including district and division (e.g., Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, Barisal, Rangpur, or Mymensingh).
- Payment data: Your preferred payment method details, such as your bKash or Nagad wallet number, Rocket account, Upay details, or card information for Visa and Mastercard transactions. lickbd does not store full card numbers; payment card data is handled by our PCI-DSS compliant payment processor.
- Identity documents: Copies of government-issued identification (e.g., National Identity Card, passport, or driver's licence) submitted during KYC verification.
- Support communications: Any messages, emails, or live chat transcripts exchanged between you and the lickbd customer support team.
1.2 Information Collected Automatically
When you access the lickbd platform, certain technical data is collected automatically by our systems:
- Device and technical data: Your IP address, browser type and version, operating system, device type, screen resolution, and time zone setting.
- Usage data: Pages visited within lickbd, games played, bet amounts, session duration, login timestamps, and navigation patterns.
- Transaction data: Details of all deposits, withdrawals, bets placed, bonuses claimed, and winnings received on your lickbd account.
- Cookie and tracking data: Data collected through cookies and similar technologies as described in Section 5 of this policy.
1.3 Information from Third Parties
lickbd may receive personal data about you from the following third-party sources:
- Payment providers: Transaction confirmation data from bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, and card processors, used to verify deposits and process withdrawals.
- Identity verification partners: Results of age and identity checks conducted by our KYC service partners.
- Fraud prevention services: Risk signals and flagged activity data from fraud detection partners used to protect the integrity of the lickbd platform.
2. How We Use Your Data
lickbd processes your personal data for specific, legitimate purposes. We do not use your data for any purpose that is incompatible with the reason it was originally collected. The table below summarises our primary data-processing activities and the legal basis we rely on for each.
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Creating and managing your lickbd account | Identity, contact, address data | Contract performance |
| Processing deposits and withdrawals | Payment data, transaction data | Contract performance |
| Age verification and KYC compliance | Identity data, identity documents | Legal obligation |
| Anti-money laundering monitoring | Transaction data, identity data | Legal obligation |
| Fraud detection and platform security | Technical data, usage data, transaction data | Legitimate interest |
| Responsible gaming monitoring | Usage data, transaction data | Legal obligation / legitimate interest |
| Customer support | Contact data, support communications | Contract performance |
| Sending promotional communications | Contact data | Consent (opt-in) |
| Platform analytics and improvement | Usage data, cookie data | Legitimate interest |
Where lickbd relies on your consent as the legal basis for processing (for example, for sending promotional emails or SMS notifications about bonuses), you may withdraw that consent at any time by updating your communication preferences in your account settings or by contacting lickbd support at [email protected]. Withdrawal of consent does not affect the lawfulness of any processing carried out before the withdrawal.
3. Data Sharing and Disclosure
lickbd does not sell or rent your personal data to any third party. We share personal data only in the limited circumstances described below, and only to the extent strictly necessary for the specified purpose.
3.1 Payment Processors
To process your deposits and withdrawals, lickbd shares the minimum necessary payment and identity data with your chosen payment provider — bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, or our card processing partner for Visa and Mastercard transactions. Each payment provider operates under its own privacy policy and data-security standards. lickbd is not responsible for the data practices of independent payment providers once data has been transmitted to them for transaction processing.
3.2 Identity Verification and KYC Partners
For the purpose of age verification and anti-money laundering compliance, lickbd may share your identity data and document copies with our designated KYC verification partner. This partner processes data solely on lickbd's behalf and under contractual data-processing obligations consistent with this Privacy Policy.
3.3 Legal and Regulatory Disclosure
lickbd may disclose your personal data to law enforcement agencies, regulatory authorities, or courts if required to do so by applicable Bangladeshi law, by a valid court order, or where lickbd reasonably believes that disclosure is necessary to prevent fraud, money laundering, or other criminal activity.
3.4 Business Transfers
In the event of a merger, acquisition, or sale of all or part of lickbd's business, your personal data may be transferred to the acquiring entity as part of that transaction. In such circumstances, lickbd will take reasonable steps to ensure that the acquiring entity is bound by privacy obligations consistent with this policy, and registered players will be notified of any material change to data controller identity.
Our promise: lickbd will never share your personal data with third-party advertisers, data brokers, or marketing networks. Your data is used exclusively to operate the lickbd platform and to fulfil the specific purposes listed in this Privacy Policy.
4. Data Retention
lickbd retains your personal data for as long as your account remains active and for a period thereafter as required by law or legitimate business need. The following retention periods apply as a general guide:
- Account and identity data: Retained for the duration of your active account relationship with lickbd, plus a minimum of 5 years following account closure to satisfy anti-money laundering record-keeping obligations.
- Transaction and payment records: Retained for a minimum of 5 years from the date of each transaction, in line with financial record-keeping requirements.
- KYC documents: Retained for 5 years following the completion of verification or account closure, whichever is later.
- Support communication records: Retained for 3 years from the date of the last interaction, to allow reference in the event of subsequent disputes.
- Cookie and analytics data: Typically retained for no longer than 13 months from the date of collection, subject to your browser cookie settings.
When the applicable retention period expires, lickbd will securely delete or anonymise the relevant data. Anonymised, aggregated data (from which no individual can be identified) may be retained indefinitely for platform analytics and statistical purposes.
5. Cookies and Tracking Technologies
lickbd uses cookies and similar tracking technologies on the platform to ensure the site functions correctly, to maintain the security of your session, and to understand how players interact with the platform so that we can continue to improve the experience.
5.1 Types of Cookies We Use
- Strictly necessary cookies: These are essential for the lickbd platform to function. They enable you to navigate the site and use core features such as the lickbd login session, account dashboard, deposit flow, and game loading. These cookies cannot be disabled without significantly impairing your ability to use the platform.
- Security cookies: Used to detect and prevent fraudulent access attempts, cross-site request forgery, and other security threats. These are also strictly necessary and cannot be opted out of.
- Functional cookies: These remember your preferences — such as your preferred language, display settings, and most recently played games — so that you do not need to reconfigure them on each visit.
- Analytics cookies: Used to collect aggregated, anonymised data about how players use lickbd — which games are most popular, which pages are visited most frequently, and how long sessions typically last. This data helps lickbd improve its platform and game offering. Analytics cookies may be disabled via your browser settings.
5.2 Managing Cookies
Most web browsers allow you to control the cookies stored on your device through the browser's settings menu. You can choose to block all non-essential cookies, delete existing cookies, or receive a notification before a cookie is stored. Please be aware that restricting cookies may affect the functionality of certain features on the lickbd platform, including session persistence across pages and personalised game recommendations.
Cookie note: lickbd does not use third-party advertising cookies or behavioural profiling cookies that track your activity across other websites. Our analytics cookies operate within the lickbd domain only and do not report to external advertising networks.
6. Your Data Rights
As a lickbd player, you have the following rights in relation to your personal data. To exercise any of these rights, please contact the lickbd data team at [email protected] with the subject line "Data Rights Request". lickbd will respond to all valid requests within 30 calendar days.
- Right of access: You have the right to request a copy of all personal data that lickbd holds about you, along with information about how that data is being used.
- Right to rectification: If any personal data held by lickbd about you is inaccurate or incomplete, you have the right to request that it be corrected or completed without undue delay.
- Right to erasure: In certain circumstances, you have the right to request that lickbd delete your personal data. This right is subject to exceptions — for example, where lickbd is required by law to retain the data (such as for anti-money laundering record-keeping purposes).
- Right to restrict processing: You may request that lickbd restrict the processing of your personal data in certain circumstances — for example, while the accuracy of data is being contested.
- Right to data portability: You have the right to receive a copy of the personal data you provided to lickbd in a structured, commonly used, machine-readable format, and to transmit that data to another service provider where technically feasible.
- Right to withdraw consent: Where lickbd processes your data on the basis of consent (for example, for marketing communications), you may withdraw that consent at any time via your account settings or by contacting support.
- Right to object: You may object to lickbd processing your data on the basis of legitimate interests, including for direct marketing purposes. lickbd will stop processing your data for that purpose unless it can demonstrate compelling legitimate grounds that override your interests.
7. Security Measures
lickbd takes the security of your personal data seriously and maintains a range of technical and organisational measures designed to protect your information from unauthorised access, disclosure, alteration, or destruction.
Our current security measures include:
- SSL/TLS encryption: All data in transit between your browser or device and the lickbd platform is encrypted using industry-standard SSL/TLS protocols, indicated by the padlock icon in your browser address bar.
- Encryption at rest: Sensitive personal data stored on lickbd's servers — including identity documents and payment references — is encrypted at rest using AES-256 encryption.
- Access controls: Access to personal data within lickbd's internal systems is restricted to staff members who have a documented need to access that data in the course of their duties. All internal access is logged and audited.
- Two-factor authentication: lickbd offers two-factor authentication for player accounts as an additional layer of protection against unauthorised login. Players are encouraged to enable this feature from their account security settings after using lickbd login.
- Regular security reviews: lickbd conducts periodic internal security assessments to identify and remediate potential vulnerabilities in its platform infrastructure.
Despite these measures, no online platform can guarantee absolute security. In the unlikely event of a data breach that poses a risk to your rights and freedoms, lickbd will notify affected players and relevant authorities as required and without undue delay.
8. Updates to This Policy
lickbd reviews and updates this Privacy Policy periodically to reflect changes in our data practices, applicable law, or the services we offer. When material updates are made, registered players will be notified by email to the address on file with their lickbd account, and a prominent notice will be displayed on the lickbd platform for a reasonable period following the update.
The "Last updated" date at the top of this page always reflects the date on which the most recent version of this Privacy Policy came into effect. We encourage you to review this page periodically so that you remain informed about how lickbd protects your data. Continued use of the lickbd platform after a Privacy Policy update constitutes acceptance of the revised policy.
If you have any questions, concerns, or complaints about this Privacy Policy or about the way lickbd handles your personal data, please contact us at [email protected]. Our data team will acknowledge your enquiry within 2 business days (Bangladesh Standard Time, UTC+6) and will provide a substantive response within 30 calendar days.
Data enquiries: For all privacy-related questions or data rights requests, contact the lickbd support team at [email protected]. Please include "Privacy" or "Data Rights" in your subject line so your message is routed to the correct team member promptly.
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